Now that the world appears to have opened up again, it’s time to take your retail store to new heights. If you’re wondering how to welcome customers into your shop without coming across as too pushy or “salesy”, you’re in the right place. This guide will take you through how to attract customers with creative signs.
Let’s be real here – absolutely any shop will benefit from using a creative sign. Whether encouraging footfall or driving social media attention, there’s always a reason to put a display up. This includes, but isn’t limited to:
- Charity Shops
- Pubs, Restaurants and Cafes
- Gift Shops
- Clothing Stores
- Butchers / Produce markets
- Florists, and more!
The great thing about retail signs is that they’re oh-so-simple to put together. All you need is a bit of creativity and the following items:
- Chalkboard sign
- Liquid chalk markers
- Water & a microfibre cloth (for cleaning up any mistakes)
Psssst! For the purpose of this post, we’re recommending products by Rainbow Chalk Markers – a UK based company who specialise in chalk-based DIY products from furniture paints through to markers. They are available on Amazon for those in the US!
Without further ado, let’s take a look at some shop sign ideas. Are you ready to feel inspired?
If you fancy putting your business in a quirky light, try experimenting with some relatable puns. This will not only put a smile on your customers’ faces but may even encourage them to take a photo. If the photo gets shared online, your shop will receive free advertisement!
If you have a particularly artistic team member, see if they can put together something like the above board. This type of board would look perfect in any place that sells food or drinks, as you can list recipes and assert your knowledge. And, of course, it would look stunning on any wall!
Get straight to the point with a directional chalkboard. If your shop isn’t easy to find (or you just want to encourage customers through the door!), a directional chalkboard will be sure to help. Not to mention, it will make your store look super friendly and approachable.
The above board chose red – it certainly catches the eye! For best effect, we recommend choosing colours that represent your brand or perfectly emphasise the purpose of your sign. The brighter the board, the more heads it will turn.
If you have the space to make a gallery wall, it’ll be super easy to achieve something like the above image. This allows you to constantly switch up your messaging without paying a fortune for new artwork. It’s a win-win!
With these shop sign ideas in mind, it’s time to create something magical for your business. We’d love to see the final product, so don’t hesitate to send us your images!